My Photo

Bloglines Subscribe

  • Subscribe to Bloglines
Bookmark and Share

Your email address:


Powered by FeedBlitz

How to Grow a Business

Inspiring conferences and businesses for 25 years.

AdAge Power 150

B2B Marketing Zone


  • B2B Marketing

« Forget Champagne, Pass the Beer | Main | Red Sox Beat Angels »

October 02, 2007

What are You Doing to Get Noticed This Week?

Whether or not you run a multi-national company, a mid-sized manufacturing business, a small businessFunnel410wide72dpi2  or a sole proprietorship, everyday is a day to do something to get your business noticed. For me, that means doing one or more of the following:

  • Updating blog content
  • Writing a piece for another blog or for a publication
  • Commenting on other's blogs
  • Attending a chamber event to network
  • Sending out direct mail
  • Distributing a white paper to my distribution list
  • Meeting a peer or a potential customer for coffee or lunch
  • Sending out birthday greetings to peers and/or clients and potential clients
  • Relating to others at my Social Media sites

We do other things, as well, but you get the idea. We believe that without marketing, there is no business. And we practice what we preach. You might think that because we are a marketing firm, this is easy for us. You would be wrong. Marketing is never easy, especially when we do it for ourselves. That is because we are so deep within our own forest, we often have trouble seeing the marketing trees.

Nevertheless, we do all we can to market every day and to do it in the most meaningful, purposeful and successful ways. And when we do it for clients, we pay close attention to their wants and needs, because one size doesn't fit all. And that means that what we do has been carefully considered, planned for and measured. We encourage you to do only those things that meet your wants and needs and that at the end of the day work for you. Throwing darts at a board is not good marketing.

Questions for you to consider. Please share your answers in a comment.

  • If you aren't marketing everyday, why not?
  • What are you doing to get your business noticed?
  • What works best? What never works?

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d8341c0b1153ef00e54eeec43a8833

Listed below are links to weblogs that reference What are You Doing to Get Noticed This Week?:

Comments